
CYBER SECURITY MARKETING
We went hunting for CISOs, now our mantelpiece is full
Create marketing foundations that CISOs can’t resist
Cyber Marketing Services
Getting CISOs’ attention requires finely-tuned moves. A delicate balance between enticing and staying cool. Being dark and mysterious, but also clear and accessible. Our digital marketing superpowers can help you do that, and get the darknet all riled up.
Website UX, Design & Development
When it comes to digital marketing, you are your website. That’s why it needs to be planned and executed perfectly, and with complete integration with all other marketing tools and capabilities.
Creative Messaging
To create reliable content that gives your audience value, and handles their resistance, you need to understand who you’re talking to, what you want to tell them, and more importantly, what they want to hear.
Analytics Tracking & Measuring
At Evil Twin we’re big believers in analytics, tracking, and measuring everything we do. We define goals, track user behavior, and measure results to recognize patterns and constantly improve your marketing efforts.
eBooks
We know eBooks. We understand their influence, and we’ll guide you in creating yours. We’ll also test their effectiveness so that you can improve as you go, building trust, and positioning yourself as an authority.
Security Hardening
Security Hardening involves identifying and remediating security vulnerabilities. The process requires disabling unnecessary utilities, user accounts, and ports in order to reduce the asset’s “attack surface.”
Multichannel PPC
We’ll help you launch and successfully run a diverse multichannel PPC campaign, by constantly measuring performance and adjusting as we go to improve PPC performance and ensure you make the most of your resources.
Full SEO
After we research, build, and launch an SEO-ready website, and ensure flowless Google indexing, we work on improving SEO results and creating an authoritative and reliable online presence that quickly shows traction.
Advanced Remarketing
Haunting potential users with the same messages again and again can chill their interest. To keep them interested and in the funnel, you need to gather the right information, analyze their behavior, and personalize.
Hubspot Marketing & Sales Automation
Getting customers to say ‘yes’, requires an effective automation sequence based on a deep understanding of your object of desire. We’ll help you understand them, anticipate their actions, and gain their trust.
Demand & Lead generation
Demand and lead generation services are typically used to generate B2B leads. The goal is to help you discover customers and clients with whom you can form long-term, mutually beneficial relationships.
Content Marketing
When creating your content marketing strategy, we’ll help you plan, develop, and create dynamic content that gives your audience real value, establishes trust, and positions your brand as a leading authority.
Video Marketing
Yes, video works. But to be effective, it must be done right. So, take a minute before hitting ‘record’ and think about who you’re talking to, what they want to hear, and what platform you’re meeting them on.
Living in the shadows, you still need to shine
When success means reaching a very specific person in a very specific organization, you need a badass digital marketing team to make it happen. We’ll perfect your inbound marketing strategy and help you select the most relevant marketing channels. We’ll use paid and organic channels to ensure you show up on the right decision-makers’ screen, with the right messages, at the right time, and make an impression they won’t forget.
After we learn, create, and launch, we implement short iteration cycles for continual validation and improvement. We monitor, measure, evaluate, and perfect to get you the results you’re aiming for.

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