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Intent Driven Marketing

Intent-driven is the practice of understanding consumer purchase intent to deliver relevant information in real-time in order to promote a product or a service.

The amount of data collected by startups all around the world is expanding. This vast data collection allows B2B marketers to improve the effectiveness of their marketing initiatives. With intent-based marketing, you’ll be able to make the best marketing and campaign decisions for your brand.

What type of Intent Data should you focus on?

How does intent marketing work?

Strategizing with Intent-Driven marketing:

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